Red Bull New York

Celebrating the history of the New York Derby

  • Editorial Design
  • Motion Design
  • Type Design
33000+ Views
120+ Shares

As MLS grows around the world, so does fan anticipation for big derby matches. We were thrilled to be invited by Red Bull New York to craft a digital programme celebrating the history of the New York Derby and building hype for the upcoming fixture.

Much like the cheers of RBNY fans, we created a bold and commanding voice through a custom display typeface, inspired by the silhouette of the badge.

Vintage soccer programmes, meet larger-than-life U.S. sports graphics — everything we created was handcrafted and dialled up to maximum volume. Just like our design elders, we sliced, diced, painted, pinned, and manipulated every element to build exuberant, high-energy layouts.

Explore more work

The Red Bull Review

Celebrating a year of exceptional
press coverage for Red Bull.

  • Art Direction
  • Editorial Design
  • Motion Design
  • Type Design

1 Shilling

Documenting the football programme design revolution of 1965–85

  • Editorial Design
  • Writing & Research

One Glove X David Raya

A ten year career, in a goalie glove.

  • Campaign
  • Motion Design

Human Made

A mark that certifies AI-free creativity.

  • 3D Design
  • Brand Identity
  • Campaign
  • Illustration